About Us

CustomCrete, Inc. is a family owned,  St. Louis-based, certified Increte trained concrete contractor backed by 45 years of industry experience. We specialize in all aspects of decorative concrete and floor coatings including stamping, staining, overlays, stenciling, polyaspartic and epoxy coatings and polishing. We design durable and beautiful concrete floors, fire pits, pool decks, patios, driveways, flake and quartz floors and more. All of our projects are customized to match the look and feel of their surrounding environments while adding beauty, sophistication and flair.

Owner Grant Pointer started CustomCrete in 2002.  He has served as foreman for large area construction companies and has worked with poured concrete and floor coatings in numerous commercial and residential applications.
His son, Sam Pointer, graduated from Washington University in 2019 with a Business and Marketing Degree and joined CustomCrete in 2021 as the salesman.  Jen Pointer, Grant’s wife, retired from teaching in 2022 and joined the company as an owner and office manager. 

Grant, Jen, and Sam, along with their entire CustomCrete crew, take great pride in their ability to create a unique and stylish product for each and every customer. CustomCrete is the leader in cost effective and innovative concrete design in St. Louis